If you are looking to build a brand around something, the last thing you want is to have other people owning domain names that would benefit you to have.. or more importantly, hurt you NOT to have.
My “brand” is build around “adpacks”, specifically “buying adpacks” or to “buy adpacks”.
Sure – I have the domain BuyAdPacks.com – and this blog here is BuyAdPacks.info.. plus I have the .biz and maybe another one, too. But I left a valuable idea on the table that I can’t afford to leave behind.
I have the plural version.. but what about the non-plural version: buyadpack.com? This is a biggie that I’d be mad at myself if I didn’t get that one for myself, as well.
Now, I didn’t forget about the buyadpack.com or the buyadpack.biz or the buyadpack.info or any of the others.. I was just guessing that nobody would come along and “take it” from me before I was able to snag it up.
The reason I thought this? Well, nobody even thought of BuyAdPacks.com.. so why the heck would they go for one that I figure is much less valuable? Right?
BuyAdPack.com is now mine. For now, it simply re-directs to BuyAdPacks.com. I have it masked so that you don’t see the “s”.